Howdy, Austin.

Welcome to Austin Founders Feed, your weekly peek behind the curtain at the fastest growing entrepreneurship community in the country.

This week we breakdown how Data Centers are shaping the central Texas business ecosystem.

Here’s everything that’s happening this week:

Top Featured Events - Special events and discounts for our community

  1. Thursday, May 14th: ATX Marketing Innovators Happy Hour
    5:00–7:00 PM · Pinthouse Brewing
    ​Join an energizing meetup designed for marketers, founders, ecommerce leaders, and operators who are ready to turn AI buzz into real business impact. Free.

  2. Monday, May 18th: VibeCoding for Indie Entrepreneurs (virtual)
    4:00–6:30 PM · Google Meet
    A twice monthly learning, prototyping and exploratory workshop that will help you learn hands on skills with AI tools that are dominating the headlines. Free.

Let’s get to it.

Ken & Warren

This edition is sponsored by The Founders Guide to LinkedIn.

Interested in sponsoring Austin Founders Feed? Take 30 seconds to fill out this form and tell us about your business.

What To Do This Week
Our Top Events For You

  • Monday night: Tech Startups, Investors, Professionals: Pitch & Networking Event
    7:00–9:00 PM · Easy Tiger South Lamar
    Connect with startups, investors, and industry experts for an evening of rapid-fire pitches, conversations and opportunities. Paid.

  • Monday night: Claude Code for Everyone
    6:00–8:00 PM · Austin
    Instructional topics on all things Claude Code, demos, and networking. Free.

  • Tuesday night: Scrappy Startups Meetup #4
    6:00–8:00 PM · Capital Factory
    For founders and non-founders interested in learning more about how to run a company, business/personal finance, and clever ways to make and save money. Free.

  • Wednesday night: Fridgeside! An evening with Dell's financial architect, Tom Meredith (founders)
    5:00–7:00 PM · The Red Fridge Society
    Join to welcome Austin's elder statesman, Tom Meredith, for an intimate Fridgeside chat and Q&A on the evolution of Austin tech and philanthropy... and share a glass of his favorite beverage.... fine wine! Free.

  • Thursday night: Acquire & Invest happy hour
    5:30–7:30 PM · Pinthouse Brewing
    ​This is Austin's largest gathering of searchers, investors, and operators (500+ members). Meet other people involved in the small business and M&A community. Free.

  • 1:00–4:00 PM · Racfit

    Pickleball networking mixer - The Paddle & Parrilla Society brings together 120+ business professionals and community leaders from Austin to New Braunfels for an afternoon of open networking in a relaxed, high-energy setting. Paid (Early bird discount till May 15).

Keep on the lookout for our weekend picks in this upcoming Founder Friday issue delivered to your inbox at 7 AM CST.

Top Story
Central Texas Just Became America's Data Center Capital

Over 400 data centers are now operating or under construction in Texas, and the biggest names just planted flags inside an hour of Austin.

A new UT Austin Jackson School white paper projects Texas data centers will jump from under 1% of state water use today to 3-9% by 2040. The buildout is concentrated right around us: Amazon just closed on 1,300 acres in Bastrop, Tract doubled its Caldwell County campus to 3,000 acres and 4 gigawatts of capacity, Guadalupe County approved Cloudburst's $14.5B project, and Switch is filing for a second Round Rock site next to Dell.

Here's what Austin builders should know:

  • Power gets tighter. ERCOT's interconnection queue now has more natural gas projects than wind for the first time in 10 years. Expect longer wait times and higher firm-capacity costs for any business that needs serious electricity.

  • Trades get poached. Texas homebuilders are already losing electricians to data center contractors. If you're building out anything in the next 18 months, price in 15-30% bumps on skilled labor.

  • Land gets reshuffled. Industrial real estate in Bastrop, Caldwell, and east Travis is heating up fast. Good news if you own. Tougher comp if you lease.

The upside: if your business sells into the AI infrastructure stack (power, water treatment, cooling, fiber, dev tools, trades), the next five years are the best window you'll see. Plan accordingly.

Announcement
Get Your Copy of The Founders Guide to LinkedIn Today!

You probably know you should be using LinkedIn for your business. You hear founders talk about how they grew their company through it. You know it's an asset for business people. You're just not sure where to start.

That's exactly why we wrote this guide.

The Founders Guide to LinkedIn is 40+ pages walking you through the whole system. Profile optimization, content strategy, cold outreach that actually gets replies, Sales Navigator, LinkedIn Ads, and a 90-day plan you can start Monday.

It's built specifically for founders and operators, not full-time creators just chasing virality.

For a limited time, the whole guide is the price of a Desnudo latte. Use code LINKEDIN at checkout for your special discount.

Economic Outlook
📰 Austin's Office Market Just Posted Its Best Quarter in Years

Austin's office market recorded 1.1 million sq ft of positive net absorption in Q1 2026 — a sharp reversal from last quarter's loss. But pull the curtain back and the story is simpler: one deal did all the work.

SB Energy (a SoftBank company that just partnered with OpenAI as part of Stargate) bought the former 1.2M sq ft 3M campus on River Place Blvd from Karlin Real Estate. Strip that one transaction out, and Austin office absorption would have stayed negative. The deal alone pushed the overall vacancy rate down 130 basis points to 23.3%.

The other notable move-ins tell the same story:

  • IBM — 320,000 sq ft of sublet space at Domain 12

  • NVIDIA — 99,000 sq ft at One Uptown

  • NXP Semiconductors — 121K + 104K sq ft at Champion Office Park (Northwest)

  • Procare Technologies — 34,000 sq ft at 221 W 6th (CBD)

Notice the pattern? AI infrastructure, semiconductors, and enterprise-scale legacy tech.

Partnered Expert Column (John Davidson)
📰 Evolving With AI, Not Against It

The laws of thermodynamics tell us something quietly profound: no energy is destroyed, no matter is created, everything is simply transforming. For a long stretch of human history, that transformation moved slowly enough to feel stable. We got comfortable. But between AI and CRISPR, the ground is shifting again, and the question is no longer whether to adapt, but how to evolve with the change rather than be changed out of existence.

For that, I look to Bruce Lee. Not the fighter, but the relentless student, the man who treated himself as a process, perpetually pursuing a better version of who he could be. The right response to this moment isn't fear of what comes next. It's a discipline of becoming.

Three skills make that discipline possible.

Become an incredible observer of yourself. Watch your cause and effect. Notice what you actually do versus what you say you want. Most people drift through their own lives as strangers; the work is to pay close, honest attention to the gap between your goals and your behavior.

Understand your dopamine and oxytocin feedback loops. They're real, they're powerful, and they consume enormous amounts of your attention without necessarily transforming you into anything better. Social media and engagement-driven content are engineered to capture you, not to grow you. Investing your attention there is not the same as investing in yourself. Knowing the difference is a skill.

Become a student of mental models. And by student, I mean both an observer of models and someone who actively uses them. Here's why this matters now more than ever: an LLM can read all of chemistry, all of physics, all of biology, all of mathematics. Competency used to come from knowing the breadth of a subject, the facts and data. Humans are not going to win the "who knows the most facts" contest anymore.

What we are extraordinary at is synthesizing patterns across wildly different domains, noticing how a pattern from biology might illuminate something in economics, how something in music theory might unlock a problem in software design. That's mental-model work. Charlie Munger built his career on it and urged everyone to assemble their own toolkit.

I'll leave you with one of mine: the paradox of the two fast cars, neither of which has a speedometer.

Every time someone insists you should adopt an AI tool because it's "better," pause and think hard about how better is being measured. Better copywriting? Better code? Better cooking? Historically, the purpose of all these processes was to create impact, not to produce more words, more code, or more cookies. Volume, shape, quality, and quantity all live on different spectrums.

So when anyone demands that everything must be agentic, must have AI, must be automated, recognize that the person making the demand likely doesn't have a rigorous definition of better.

Evolve deliberately. Observe yourself. Guard your attention. Collect mental models. That's how you stay in motion with the transformation instead of getting flattened by it.

By John Davison
Teaching the world how to learn in the age of AI
Learn more from John at gsdcamp.ai

Was this email forwarded to you? Sign up here

Want more exposure for your Austin local business? Join our business directory.

Reply and tell us which events you’re going to this week.

Until next time,
Austin Founders Feed

Keep Reading